Article Archives

Category: Branding/Marketing

iPhones, Vision, and the Church

What can something as worldly and commercialized as the iPhone teach the church? Samuel Ahn shares the strong impact of feeling like you’re a part of a larger community and something that is bigger than yourself.

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Becoming a Cultural Exegete

We talk about proper exegesis when crafting a sermon, but what other ways can exegesis be applied to ministry? Rosario Picardo explains what exegesis means when applied to culture and how properly exegeting the culture you serve can make a world of difference in ministry.

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When Should Your Church Campus Become a Church?

The model of church growth through multiple campuses has exploded in the past few years. But how do you know when a campus is ready to become a church of its own? Read today’s article by pastor Matt Lipan for helpful ways to determine this.

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Church Marketing 101

Relying on marketing can create a wide and shallow pool of people attracted to a version of Christianity that serves their personal interests. In a world of marketing, The Church is called to Mission.

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Back To School Season in a Church Plant

Back to school season is the strongest growth season for our church plant. We have historically grown more in September and October than any other point in the year. Here are some of the places that our church focuses in order to take full advantage of the back to school season.

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Guarding The Narrative, Part 1

Church plants pull people from lots of different backgrounds, some churched, others not. That means you become a collecting house for lots of different narratives all while you are trying to start a brand new one. Take care to guard your narrative and tell the story of your church – not another church.

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